Full-Stack Product Designer • UX Consultant • Design Ops • Design Mentor • Speaker • Problem Solver

I enjoy solving complex problems for power users – empowering people to do more with less. I live by the 80-20 rule: in agile product design, the right 20% of effort can unlock 80% of the value. That practice goes back to my undergrad studies in innovation, where I was drawn to ill-defined problem spaces (the ones without a clear brief or definition) and help early-stage businesses find product-market fit.

Early in my career, I co-founded Latero Labs — a Vancouver-based development agency that transformed business ideas into innovative technological solutions. Our team had some fun at a hackathon and won first place at Angelhack Seattle in 2012. I’ve since gone solo but I look back fondly at those times and still provide them with design support.

Speaking & Mentorship

  • Juice Labs hosted at RED Academy Vancouver, 2019
  • Entrepreneurship workshop at the C3 Leadership Conference hosted by C3 Korean Canadian Society, 2019

Design Thinking

Education

Simon Fraser University (SFU), Canada
BSc. in Interaction Design

4-year design program in the School of Interactive Arts & Technology (SIAT) at SFU

Italia Design Field School

1-year competitive entry professional program for fourth-year design students to conduct field research in design, ethnography, innovationm, and culture. (Group “Cinque”, 2008, SFU)

Minor in Communications

in the School of Communications at SFU

Experience

  • Senior UX Product Designer • LandSure Systems • 2024 - Present

    Leading the shift to Figma-based design system for a First Nations Land Registry platform; Raised the quality of build with clear documentation and QA activities to support the team. Set WCAG 2 accessibility standards.

  • Senior UX Product Designer • Blanka • 2023 - 2024

    Owned end-to-end feature design alongside product leadership • work has measurably lifted conversion and reduced churn. Established a design system to stay aligned with new branding.

  • Senior UX Product Designer, Design Lead • Tribe Property Technologies • 2020 - 2022

    Grew and led the design team; establish the design language and support the growth strategy. Solve customer pain points through journey-mapping for a multi-department property platform.

  • Senior UX Product Designer, Design Lead • Finhaven • 2019 - 2020

    Hired and mentored a UX team; set design vision and critique process while shipping new product lines for a fintech platform.

  • Senior UX Designer • Invoke Co. • 2018 - 2019

    Redesigned BCAA's insurance purchase flow (+105% quote starts, +67% conversion) and led UX for D-Wave's quantum-cloud onboarding experience.

  • Design Lead • XeraFlop Technologies • 2015 - 2018

    Design and build out omni-channel e-commerce to support in-store and online ordering on a self-serve white-labelling platform.

  • Head of Interaction Design • Investments Illustrated • 2010 - 2012

    Led a small design team; created The Big Picture™, a proprietary financial data-visualization chart still in use by financial advisors today.

  • Independent Practice • Karen Lo Design Consulting • 2009 - Present

    20+ clients across fintech, health care, government, and emerging tech, including BC Children's Hospital, Sanctuary AI, D-Wave, Lululemon, and BCAA.

See details on my LinkedIn

Tools

UX Design
User Research
User Flows
User Journey Mapping
Information Architecture
Rapid Prototyping
Wireframing
Usability Testing
Visual
Adobe Creative Suite
Lottie Animations
Prototyping & Testing
Figma
Axure
AI Workflow
Figma MCP
Claude Design
Claude Code
Analytics
Amplitude
FullStory
HotJar
Collaboration
Miro
Jira
Confluence
Storybook
Zeroheight
Web Development
HTML/CSS
React
Angular
Ruby on Rails
GitHub
BitBucket
QA Testing
Cypress
Selenium
Page Builders/CMS
Shopify
Squarespace
Webflow
Weebly
Wordpress
Wix
Design Diamond Process

Design Thinking

Before we arrive at a solution, we must first check that we're fixing the right problem. The design thinking process is shaped like a double diamond with each half:

  • diverging: broadening possibilities
  • converging: honing in focus

As the project progresses, we get closer to a viable solution that addresses the true customer/user needs until we finally launch and refine.